Key Findings – Qualitative /open ended responses
A number of qualitative questions were asked throughout the survey to capture the opinions of those who did not agree with the goal, objectives, or priorities and to get any additional questions not captured. Open ended questions were not made compulsory, the response rate of qualitative questions ranged from 5% to 60% with the highest response from asking what actions are most important to residents.
Qualitative questions have been thematically analysed to establish trends and repeating patterns to ensure that repeating patterns and continual patterns are captured.
The key themes that emerged regarding important aims and priorities included the increased education, enhancement of recycling streams, sustainable transport options including EV charging points and active travel, and improvement of natural biodiversity including tree planting.
The themes of goal and priorities also followed into the same themes noted when asked of important actions, with high responses of requests for actions requesting increased tree planting and maintenance of green spaces, education for all generations (with translations), and increases in renewables within the borough.
The main themes, summary, and Council responses regarding those noted are discussed further in ‘Main Themes and Our Response’.